Developed and implemented an interactive storytelling experience to convey the brand identity of YAYA Medicinal Grass on its website. This involved creating an engaging Interactive Tale that allowed users to explore YAYA’s story in a dynamic and immersive manner. By incorporating animations, clickable features, and multimedia content,

 

I worked with a cross-functional team to craft a unique narrative that highlighted the brand’s values and mission. This approach enhanced user engagement and deepened their connection to the brand, making the experience both memorable and impactful.